On-Page SEO and Off-Page SEO
On-Page SEO
- Metadata
- Heading
- One h1 heading for each page.
- Image
- Using Alt Tag to describe the image.
- Interior Page
- Readability Level
- Website’s content is important for SEO. In most cases, the content should be made to be simple so that a majority of the target audience can understand it.
Off-Page SEO
- Domain
- Choosing a domain name related to your web content.
- Most experts agree that online marketer should register their domains for a long time, because search engines measure domain “stability” when visiting your pages.
- Search engines like to see domains that have been registered for extended periods of time as this shows a commitment to the domain name. It also is an indicator that this website is not a temporary spam site.
- Google PageRank
- Google Indexed Pages
- Last Google Crawl Date
- Traffic Rank
- Inbound Links
